Vaathi makes Dhanush the star of Telugu market: Here's how he made up for a mistake made 9 years ago

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Vaathi makes Dhanush the star of Telugu market: Here’s how he made up for a mistake made 9 years ago

Aside from being a catchy social drama and Dhanush's acting skills, a major factor contributing to the Vaathi/Sir's success is hitting the nail with the Telugu audience. And with this Dhanush has made up for his 9-year-old mistake.

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February 20, 2023 14:28 IST
Vaathi makes Dhanush the star of Telugu market: Here’s how he made up for a mistake made 9 years ago
Vaathi makes Dhanush the star of Telugu market: Here’s how he made up for a mistake made 9 years ago

New Delhi: Dhanush’s Vaathi is definitely making some headlines with a successful run at the box office. The movie is expected to enter a 50-crore club soon in domestic cinema.

Aside from being a catchy social drama and Dhanush’s acting skills, a major factor contributing to the Vaathi/Sir’s success is hitting the nail with the Telugu audience. And with this Dhanush has made up for his 9-year-old mistake.

Let’s dive into how Vaathi/Sir made a mark on Telugu cinema and what this newly arrived success means for Dhanush’s future prospects in Telugu.

No to Dubbing

Telugu Market undoubtedly presents a handsome opportunity for Tamil films and actors. However, Tamil actors often go for shortcuts and instead of creating a proper bilingual film, they prefer Telugu dubbing.

This has continued to generate a not-so-favorable response from Telugu audiences. Vijay and Sivakarthikeyan are the most recent examples of actors who couldn’t ace the Telugu market with dubbed films.

However, Dhanush’s Vaathi or Sir in Telugu changed the norm by being a bilingual film in Tamil and Telugu. Ditching the dubbing formula, Dhanush’s sir made it big into the Telugu market, earning as much as 14 crores on day 1.

The movie’s producers and directors are also from the Telugu film industry.

Dhanush’s 9-Year-old Mistake

By grabbing the chance to do Vaathi or Sir as a bilingual movie, Dhanush made up for a 9-year-old mistake.

Back in 2014, when Dhanush was riding success in the Telugu market with his dubbed movie Raghuvaran BTech, he was approached by many producers to do a movie in Telugu. But Dhanush, unbeknownst of the Telugu market potential, ended up declining all such offers.

With Sir movie, Dhanush has tapped into Telugu Market correctly. The direct Telugu language movie has brought Dhanush much closer to his Telugu fanbase.

Vaathi/Sir is a social drama that sheds light on the decrepit state of the education system in the country. Dhanush plays a college teacher who is sent to teach in rural areas, where he discovers the grim reality.

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