New Delhi: Beanly Beverages Private Limited, a leading start-up firm in the coffee industry said on Thursday that it has raised an undisclosed sum in seed funding from a clutch of marquee angel investors.
Beanly, a Direct to consumer (D2C) start-up in the coffee space has carved a space & unique name for itself, mainly on back of innovations and simplicity that it introduced in brewing coffee.
The beverage start-up was founded in 2021 by Rahul Jain & Samayesh Khanna, with a vision to deliver freshly brewed coffee at the doorstep of coffee lovers while also ensuring that it tastes fresh, months after packing.
It is also the first start up in coffee space to bring the concept of ‘nitrogen infused coffee’ so that it remains fresh after months of packing.
Beanly founders Rahul & Samayesh said that they plan to use funds to grow company’s presence across online & offline channels.
“We’re excited to further our mission to make quality coffee a household staple. We have white labeled our products for several coffee players over the last 3 years and watched the freshly brewed category develop immensely” the founders said.
Among the leading investors who participated in the seed round for Beanly included seasoned entrepreneurs like media entrepreneur Dr. Annurag Batra, Chairman at BW Businessworld and exchange4Media Group, Deep Bajaj & Mohit Bajaj, Founders at Sirona Hygiene, Insurance Veteran and Startup Investor Rohit Jain, Vikash Chowdhury, and Abhishek Ravi.
Dr. Annurag Batra, Chairman at BW Businessworld said, “coffee consumption is growing in India at a rapid pace. Beanly is well positioned to accelerate and trailblaze that coffee culture”.
“I have known Samayesh and Rahul for a long time and I have seen the speed at which they innovate”, he added.
“Both Samayesh and Rahul are incredible founders who love coffee like no one else we have ever met! Their passion and drive are infectious. The kind of innovations they have brought in the category and wish to bring in the future has the potential to disrupt this segment and hence we decided to support them” said Deep Bajaj.
The fund generation by the coffee start-up comes amidst its plans of ramping up operations & retail presence across digital & all retail formats.
In next 3 years, Beanly is hoping to place itself among top 3 coffee brands in the country. With the fresh funds, the startup will expand its presence & operations across all segments including retail & digital.