New Delhi: WhatsApp has been continuously improving its messaging software in various ways over several years. Now, the instant messaging software WhatsApp, owned by Meta, is working on switching to a blue checkmark to indicate certified channels and companies, in place of the current green label.
The green verified checkmark for Channels has been updated to a blue one in the latest version of the WhatsApp beta for Android, version 220.127.116.11, as discovered by WABetaInfo. This update has the effect of assuring users of the authenticity of a particular source. In addition, the blue verification checkmark will be affixed to the verified establishments.
📝 WhatsApp beta for Android 18.104.22.168: what’s new?
WhatsApp is working on replacing the green verification badge with a blue checkmark for verified channels and businesses, and it will be available in a future update of the app!https://t.co/eOV5ZMEyW8 pic.twitter.com/4MxQ2iqikA
— WABetaInfo (@WABetaInfo) September 29, 2023
The image that was posted by WABetaInfo indicated that the checkmark would be changed from green to blue in the next version of the app that is owned by Meta. This adjustment will also apply to firms that have already been validated.
According to the firm’s most recent press release, companies may now take use of their Meta Verified service, which provides features such as verified badge verification, impersonation prevention, account assistance, and more to make their brand stand out. The entry-level plan costs $22 monthly for enterprises. Meta Verified is now under testing for WhatsApp business accounts, however, it is live for Instagram and Facebook.
The green verification mark is expected to be replaced by a blue checkmark soon, although there is currently very little information available about this change.
According to the source, Meta also wants to standardise the verification badge colour across all its applications. This makes sense given that the verification checkmark on both Instagram and Facebook is blue.
WhatsApp may make it easier for users to recognise their accounts as verified on other Meta platforms if the verification badge colour is changed from its present green to blue.