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- Published: October 9, 2023 10:08
New Delhi: Akshay Kumar has made a comeback as the brand ambassador of Vimal, a tobacco brand, after a year following some criticism he faced for his association with the brand. In a recent advertisement, it was confirmed that Akshay has reunited with Shah Rukh Khan and Ajay Devgn to promote Vimal as its ambassadors. The video, which was shared online on Sunday, showcased SRK, Ajay, and Akshay endorsing the brand together. This collaboration between the three popular actors aims to promote and expand the reach of Vimal.
Akshay Kumar returns inn Vimal Ad
Taking to Instagram, a dedicated fan account of Shah Rukh Khan shared a delightful video that features Shah Rukh, Ajay Devgn, Akshay Kumar, and actor-model Soundarya Sharma in an advertisement for a popular clothing brand, Vimal.
#AkshayKumar stepped back as Vimal ambassador after getting backlash from neutrals..
now again doing vimal ads!!
paiso ke liye kuch bhi kar skta hai ye banda 💀— Cheemrag (@itxcheemrag) October 8, 2023
The advertisement commences with Shah Rukh and Ajay waiting on the street near Akshay Kumar’s house. However, Akshay seems preoccupied, completely engrossed in his music while wearing headphones. As Ajay attempts to get his attention by honking, Shah Rukh takes a different approach and playfully throws a ball towards Akshay’s window. To their dismay, it unintentionally hits the neighboring window belonging to Soundarya Sharma.
Soundarya emerges on her balcony, clearly displeased with the crack in her window, and Shah Rukh, feeling a bit scared, quickly points towards Ajay, shifting the blame onto him. An exasperated Ajay then decides to open a packet of Vimal’s product, indulges in it, and cleverly points towards Akshay’s window. With the appealing aroma of the product wafting towards him, Akshay finally approaches the window, where Ajay urges him to come down.
The advertisement concludes on a high note, showcasing all four talents – Shah Rukh, Ajay, Akshay, and Soundarya – stylishly embodying the signature brand style of Vimal. This entertaining collaboration between the actors promotes Vimal and leaves the viewers amused and excited.
In 2022, Akshay Kumar faced criticism and decided to step down as the brand ambassador of Vimal due to the controversy. He expressed his apologies to his fans and well-wishers, acknowledging their sentiments regarding his association with the brand. Akshay clarified that he does not endorse tobacco products and was deeply moved by the response he received. He made a commitment to contribute the entire endorsement fee he received for the brand towards a meaningful cause. Although the brand may continue to air the advertisements as per the legal contract, Akshay assured his audience that he will be more careful in choosing future endorsements. He expressed gratitude for the love and support of his fans and requested their continued affection and best wishes.
